WebJan 21, 2024 · In this book, Berger reveals the secret science behind word-of-mouth and social transmission. Discover how six basic principles drive all sorts of things to become contagious, from consumer products and … WebContagious by Jonah Berger explains why things catch on. It answers the question of why some products, services, commercials, and ideas go viral. Some of the reasons explored include word of mouth, practical value, and the power of stories. A good book with lots of practical examples and explanations of viral phenomena. Why Things Catch On
Contagious Book Summary, by Jonah Berger - Allen Cheng
WebMake your message go viral by following six key principles. WebContagious : why things catch on by Berger, Jonah. Publication date 2013 Topics New products, Consumer behavior, Popularity -- Economic aspects Publisher ... Pdf_module_version 0.0.15 Ppi 360 Rcs_key 24143 Republisher_date 20240928125618 Republisher_operator [email protected] pooch as a verb
تحميل Contagious pdf - Jonah Berger كتوباتي - kotobati
WebQuick Summary: Contagious shows how entrepreneurs and marketers can make their content more viral and products more shareable. Jonah Berger simplified years of his research into six principles of contagiousness which are: social currency, triggers, emotion, public, practical value and stories. WebBerger: The books talks about the six key steps to drive people to talk and share. STEPPS is an acronym for: Social currency:, It's all about people talking about things to make themselves look good, rather than bad … WebContagious Things Catch Jonah Berger in point of fact offers what everybody wants. The choices of the words, dictions, and how the author conveys the proclamation and lesson to the readers are totally simple to understand. So, considering you atmosphere bad, you may not think appropriately difficult very nearly this book. poocha shell